The challenge
Reflect a luxury aviation brand online, repair internal applications and improve organic search visibility.
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Private aviation & luxury travel · 2018 – 2023
Jet Linx
Reflect a luxury aviation brand online, repair internal applications and improve organic search visibility.
The outcome
The refreshed website and custom tools supported luxury travelers and internal fleet operations, with historical organic-search gains.
Organic-traffic increase
March 2020–March 2022 comparison; historical result, not a current benchmark.
Traffic from organic search
January 2020–March 2022; historical result.
01
Luxury travel experience
Wave redesigned the site around Jet Linx’s luxury positioning and implemented a CMS with visual page building, web animations and custom mapping.
02
Interactive destination mapping
An elevated lifestyle map linked possible destinations and preferred partners to jet size, range and starting location, helping visitors explore travel possibilities.
03
Fleet application integration
Wave rebuilt an internal application by connecting Google Maps with Jet Linx’s custom API to show aircraft status, then cached data locally for wholesale business requirements.
04
Search content strategy
Wave assessed business goals, audiences and existing content, then planned high-value keyword content. Its private-jet buying guide performed strongly, alongside historical organic-traffic gains.
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